It is definitely the most famous shopping spot in Seoul. The place is vibrant and is always crowded as it not only covers fast fashion shops but also the most famous brands, departmental store chains, coffee shops, restaurants, karaoke houses & street food vendors.
The hustle starts from 11 AM and goes on until 10 PM. A person should carry a combination of cards and cash but preferably more in hand cash as there are innumerable local vendors who might not accept card transactions.
Location: Jung-gu, Seoul, South Korea